Why Do Recruiters Use Virtual Interviews in 2023? Purpose & Benefits

Why Do Recruiters Use Virtual Interviews in 2023? Purpose & Benefits

Sugandha SrivastavaNovember 3rd, 20239 min read

The COVID-19 pandemic significantly accelerated the adoption of video-conferencing technology for virtual job interviews, and it appears that this practice has now become a permanent fixture in the recruitment process.

According to a study conducted by HireVue, a company specializing in video interviews and assessment services, 41 percent of 1,140 hiring leaders indicated their intention to use a combination of in-person and virtual interviews in their hiring process. Additionally, the study found that 23 percent of respondents plan to exclusively conduct interviews online.

These findings suggest that traditional in-person interviews may be supplemented or even replaced by virtual interviews in the recruitment process. This shift is driven by several factors, including the convenience, cost-effectiveness, and accessibility of virtual interviews.

As a result, experts believe that a predominantly virtual hiring process, combining both techniques, may become the new norm in recruitment.

Virtual interviews have gained widespread popularity, and according to Forbes, they are now considered the new standard in the tech-driven world of job recruitment. The primary driving force behind the surge in virtual interviews is the abundance of job openings.

Researchers suggest that there are more job opportunities available than there are unemployed individuals to fill them, and virtual interviews have proven to be the swiftest means of matching candidates with these positions.

Employers are leveraging virtual recruitment tools like Intervue to significantly reduce their screening time by up to 50%, while also cutting costs compared to traditional in-person interviews.

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Hiring managers are increasingly relying on virtual interviews for several compelling reasons:

  • Remote Work: With the growing acceptance of remote work, virtual interviews have become indispensable for hiring managers, enabling them to evaluate and interview candidates from anywhere.
  • Technology Advancements: The availability and reliability of video conferencing tools such as Zoom, Skype, and Google Meet have made virtual interviews more practical and efficient.
  • Time-Saving: Virtual interviews offer time-saving benefits for both candidates and recruiters. Candidates can participate from the comfort of their own locations, while recruiters can conduct interviews with applicants in different time zones without the need for travel.
  • Cost-Saving: By eliminating the expenses associated with travel, virtual interviews represent significant cost savings for businesses.
  • Environmental Impact: Virtual interviews contribute to reducing the carbon footprint by eliminating the necessity for traditional in-person interviews that involve travel by car or plane.
5 Reasons Why Do Recruiters Use Virtual Interviews?

Based on extensive research and verified sources, the following findings shed light on why recruiters are increasingly turning to virtual interviews as an integral part of their recruitment process


A common challenge with traditional in-person interviews is the inconvenience and cost associated with candidates traveling to the interview location. Virtual interviews offer a solution by enabling interviews from any location with an internet connection, saving both time and money for candidates.

Virtual interviews provide flexibility in scheduling, allowing recruiters and applicants to choose convenient times for interviews. This flexibility ensures that candidates from around the world have equal opportunities, promoting diversity and inclusivity within organizations.

Wider Pool of Candidates:

Virtual interviews open up the possibility of considering candidates from diverse geographical locations. Candidates can participate in interviews from anywhere globally, provided they have internet access and the necessary devices.

Increased Efficiency:

Virtual interviews enable recruiters to conduct multiple interviews at a faster pace compared to traditional in-person interviews. Travel time is eliminated, allowing recruiters to interview candidates back-to-back without downtime.

The adoption of virtual recruitment technologies, such as online job postings, applicant tracking systems, and virtual interviews, streamlines the entire hiring process. This results in reduced time and effort required to identify and hire top talent.

Virtual recruitment tools offer more interview flexibility, helping recruiters avoid the challenges of scheduling interviews. For example, recruiters can conduct interviews outside regular office hours or on weekends, accommodating candidates with other commitments during business hours.

Decreased Bias:

Virtual recruitment reduces the reliance on external factors like age, gender, race, or physical appearance during candidate evaluation. This shift promotes objectivity in the assessment process, allowing recruiters to base their decisions on qualifications and responses to interview questions.

All candidates are evaluated equally in virtual recruitment, regardless of their background, location, or personal characteristics. This emphasis on fairness ensures that every candidate has an equitable opportunity to be considered.

Virtual recruiting can help reduce unconscious bias by eliminating visual and auditory cues that may influence recruiters. For example, conducting blind interviews, where recruiters cannot see the candidate, makes it less likely for unconscious biases related to appearance, color, gender, or personal qualities to influence decisions.

Technical Advantages:

Virtual recruitment provides access to various advanced interview tools, including video interviewing software, online assessment platforms, and AI-powered interview software, contributing to the growth of the global video interviewing software market.

Virtual recruitment can be seamlessly integrated with various recruitment software, such as applicant tracking systems, candidate sourcing tools, and HR management software, aligning with the increasing demand for integration in the market.

The deployment of virtual recruitment aids in enhancing collaboration and communication among remote teams, aligning with the priorities of HR leaders. Gartner reports that 90% of HR leaders plan to prioritize technology that improves remote team collaboration and communication in 2021.

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What Is The Purpose Of A Virtual Interview?

The purpose of a virtual interview is to assess and evaluate candidates for a job or position through online communication tools and platforms, such as video conferencing, to determine their suitability for the role. Virtual interviews serve several key purposes:

  1. Screening Candidates: Virtual interviews are often used as an initial screening step to narrow down a large pool of applicants. This helps recruiters identify candidates who meet the basic qualifications and skills required for the position before inviting them for in-person interviews.
  2. Assessing Qualifications: Recruiters use virtual interviews to assess a candidate's qualifications, including their education, work experience, and relevant skills. Through structured questions and discussions, interviewers can delve deeper into a candidate's background.
  3. Evaluating Communication Skills: Virtual interviews allow recruiters to evaluate a candidate's communication skills, including their ability to articulate ideas, respond to questions, and interact professionally in an online environment.
  4. Assessing Cultural Fit: Interviewers can use virtual interviews to gauge how well a candidate might fit within the organization's culture. This includes evaluating the candidate's attitude, values, and alignment with the company's mission and values.
  5. Technical Competence: In some cases, virtual interviews are used to assess a candidate's technical competence, particularly in roles that require proficiency in specific software, tools, or technical skills. Candidates may be asked to complete assessments or demonstrations during the interview.
  6. Global Recruitment: Virtual interviews make it easier to consider candidates from different geographic locations, promoting diversity and inclusivity in the hiring process. This is especially relevant for organizations looking to expand their talent pool internationally.
5 Major Benefits of Conducting Virtual Interviews

Conducting virtual interviews offers several major benefits for both employers and candidates. Here are five key advantages of virtual interviews:

Cost Efficiency:

  • Virtual interviews save money for both employers and candidates. There are no travel expenses involved, reducing costs associated with transportation, accommodation, and other logistics.
  • Employers can conduct multiple virtual interviews at a lower cost compared to traditional in-person interviews, as they don't need to arrange meeting spaces or provide refreshments.

Time Savings:

  • Virtual interviews save valuable time for both parties. Candidates don't need to travel to the interview location, which can be time-consuming, especially for long-distance interviews.
  • Employers can schedule virtual interviews more efficiently, back-to-back, and without the need for extended breaks, reducing the time it takes to evaluate multiple candidates.

Global Reach and Diverse Candidate Pool:

  • Virtual interviews allow employers to consider candidates from around the world. This broadens the candidate pool and promotes diversity, which can lead to a more inclusive and innovative workforce.
  • Employers can tap into a global talent pool without geographical constraints, providing access to a wider range of skills and expertise.

Flexibility in Scheduling:

  • Virtual interviews offer flexibility in scheduling for both candidates and employers. Interviews can be conducted at times that suit the availability of the participants, including outside of regular office hours.
  • Candidates with other commitments or responsibilities can more easily participate in virtual interviews without the need to rearrange their schedules.

Environmental Impact:

  • Virtual interviews have a smaller carbon footprint compared to in-person interviews that involve travel by car, plane, or other modes of transportation. This aligns with sustainability and environmental responsibility goals.
  • Reducing travel-related emissions contributes to efforts to combat climate change and aligns with organizations' corporate social responsibility objectives.
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Summing It Up

Virtual interviews have become an integral part of the modern recruitment process, accelerated by the COVID-19 pandemic. They offer numerous benefits, including cost and time efficiency, a wider candidate pool, flexibility in scheduling, and a reduced environmental impact. Research shows a growing preference for virtual interviews among both recruiters and candidates. This shift is driven by the convenience and accessibility they provide, making virtual interviews a permanent fixture in the recruitment landscape. As the world embraces the virtualization of hiring processes, it's clear that virtual interviews have revolutionized the way employers find, assess, and select the right candidates for the job.

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